Wadi 2.0

Communication in a 2.0 World

Services

Wadi 2.0 provides solutions using the best available tools, technologies and ideas. Our current focus is on harnessing Web 2.0 technologies to provide solutions relevant to today’s needs.

Wadi 2.0 enables our clients to get beyond the hype and gain the very real benefits that the adoption of new technologies can bring. Some of the areas in which we provide solutions include::

We also provide:

The rest of this page discusses these in some further detail. Please contact us to discuss your specific needs and how we can help.

Marcomm 2.0

The end-user is increasingly in control of what new products, services and information they accept. The user-driven experience and user-generated content are two sides of the same phenomenon. In this environment marketing communication can take the form of:

  • Corporate Blogs
  • User Communities

Support 2.0

The Open Source community has proven the utility of an expert community in which users provide peer-to-peer support. Commercial products have also often spawned similar user communities. The lessons of these experiences and tools such as wikis now allow resource-constrained product and service organizations to help their users be successful without having hire a large, world-class support organization using:

  • Peer-to-peer support communities
  • User-ready knowledge bases based on internally available technical infomation (see “Technical Communication 2.0″ below)

Technical Communication 2.0

can help develop quality documentation that is of real utility to end-users and helps lower support costs
Resource constraints and the pace of development in start-up and aggressive developments very often does not allow for formal documentation processes. Increasingly organizations, both technical and otherwise, are turning to innovative uses of collaborative information collection tools. One of solutions we recommend is a wiki-based information development model that entails:

  • An internal wiki for collection of technical information
  • Cost-effective wiki administration and information management solution
  • Wiki-to-traditional documentation or -to-online (such as user-ready external knowledge bases mentioned above) conversion

Product and Project Management

Distributed and hybrid teams consisting of on-shore and off-shore as well as employee and consulting/contracting components can create an environment where the traditional project management tools used within a homogeneous corporate cannot work. Solutions for this problem can include:

  • Online project management tools
  • Securely hosted applications

Internal/Team Communication

Resource-challenged teams can build a quality member-to-member communication environment spanning geographies and networks using tools such as:

  • Wiki-based and other intranet solutions
  • AVVID (voice, video, data) solutions for meeting/conferencing/etc.

Web 2.0 for Non-Profit Teams/Causes

Opportunities for volunteer and non-profit teams include:

  • Information gathering and collaborative collateral development
  • Campaign planning, development and management
  • Online fundraising
  • Outreach via tools such as blogs, mailing lists, content tagging
  • Using social networking platforms for community building, outreach and marketing
  • Recruitment and management of volunteers and talent

Training / Seminars

  • Web 2.0 Training
    • Communication 2.0 — Introduction to Web 2.0 and Wikinomics
    • Web 2.0 for Fun and Profit
    • Web 2.0 for Corporate Teams
    • Web 2.0 for Volunteer and Non-Profit Teams
    • Web 2.0 and Technical Writing — Is This the End of Tech Writing or a New Opportunity?
    • Blogging 101
    • Wiki 101
  • Legacy
    • FrameMaker; The Right Tool for Us?
    • FrameMaker 101
    • Tech Writing 101

Legacy Services

In our effort to provide holistic solutions, and building the deep experience of our team, we supplement our Web 2.0-focused solution expertise with traditional skills and services such as:

  • Branding, product and corporate naming, and other corporate identity elements
  • Traditional marcomm services such as copy writing, press release writing, etc.
  • Technical communication and information design
  • Full-service consulting for offshore development
  • Product and project management